High-leverage habits, practices & hacks to increase YOUR followers, reach & engagement on LinkedIn

20+ points that can help in your LinkedIn content journey:

1) Nail the First 2 Lines

– First impression gets engagement
– Lead with a question, bold claim, or statistics

2) Post 3–5x a Week (Strategically)

– Stick to Tue–Thu, 8 AM–2 PM
– Use LinkedIn analytics to refine timing
– I have started posting at 8.30 AM and it’s working fine for me, see what’s yours

3) Master the First 60 Minutes

– React to 10 posts + reply to comments fast

4) Use Content Mix That Performs

– Alternate between carousels, videos, polls, stories, text posts

5) Repurpose Your Winners

– Repackage top posts as new formats with fresh hooks

6) Share First-Person Stories + Small Wins
– Be human
– Be Real, you will be perfect

7) Be a Daily Comment Creator

– Leave thoughtful, 5+ word comments on top posts in your niche
– Be smart in comment section

8) Piggyback on Big LinkedIn Creators

– Add insights under relevant creators’ content to tap into their audience

9) Optimize Your Profile Like a Sales Page

– Clear headline
– SEO keywords
– Good banner
– CTA with pinned post
– Make following you a no-brainer

10) Tag Responsibly

– Tag 2–5 relevant people if it adds value
– Avoid ghost tags
– People & platform both do notice

11) Use Hashtags & Keywords Smartly

– 3 to 5 targeted hashtags
– Use industry keywords for discovery

12) Add CTAs That Drive Engagement

– End posts with a question
– opinion prompt or DM invite
– Guide interaction
– Ask what you want

13) Launch a LinkedIn Newsletter

– Bypass the feed
– Direct inbox = more attention + authority
– Be responsible and keep it short, to the point DMs

14) Collaborate to Expand Reach

– Do LinkedIn Lives
– guest carousels
A or joint panels
– Win new audiences

15) Show Behind-the-Scenes

– Share how you work
– Not just what you deliver
– People buy process, not polish

16) Comment-to-Connect Ratio

– For every post, engage
– Engage with 5–7 others
– Reciprocity grows relationships and reach.

17) Reuse Long-Form Content

– Convert YT videos, blog posts, tweets into LinkedIn native formats
– You can use AI tools for this

18) Experiment with Time & Format Weekly

– Try different days/times/formats
– Track with analytics
– Adapt what’s working

19) Celebrate Community Wins

– Shout out your audience, team, mentors
– Recognition drives shares + warmth

20) Start or Join Meaningful Conversations

– Trend jacking is short-term
– Long-term: ask questions people want to answer

21) Pinned Post Are Authority Builders

– Showcase a high-value thread, your origin story, or a “start here” carousel

22) Avoid 3rd-Degree Engagement Pods

– Go for trusted 1st-degree circles
– Spammy pods are algorithm penalty

23) Stay in the Game for 6+ Months

If you want to connect with me to discuss starting/scaling content, strategy, growth, feel free to block my time using topmate.io/join2manish, book your slot